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  1. Globally, social networks had 25% growth in unique visitors in the last year. Comscore, August 2008
  2. 5% of all time online is spent on Facebook. Comscore, April 2009
  3. Social networks have a penetration of nearly 75% among European Internet users.Comscore, February 2009
  4. In mid-2008, social networking accounted for around 10% of worldwide online time. This is a category that didn't exist 3 years ago.Nielsen
  5. 20 hours of video are uploaded to YouTube every minute.YouTube, May 2009
  6. Although men and women follow a similar number of Twitter users, men have 15% more followers than women.HarvardBusiness.org, June 2009
  7. According to Nielsen, 67% of the global online population visited a "member community" site in Dec 2008.
  8. By election day, 25% of people who pulled the lever for Obama were already connected to his campaign electronically.New York Magazine
  9. 1 in 3 YouTube users are DIYers.TGI Net, April 2007-March 2008
  10. There are 1.5 million business searches daily on YouTube, making it the second-most-visited destination for business searches. June 2009
  11. Search made up 47% of online advertising in Western Europe in 2008.PricewaterhouseCoopers, June 2008
  12. Over 90% of online merchants are planning to add rich media and social networking functions in 2009. Internet Retailing, February 2009
  13. Shoppers have become suspicious of many TV ads: 78% said that TV ads no longer have enough information they need. Wall Street Journal
  14. YouTube Ad Impressions multiply the impact of TV - lifting recall and attribution up to 15% higher than TV alone. Motorola, 2008
  15. Users are 1.5 times more attentive when browsing YouTube than when watching TV.Motorola, Mindshare, GM, & YouTube, December 2008
  16. People aged 12 - 24 are notching up 23 cumulative hours a day, engaged in up to five activities simultaneously.NMA, April 2009
  17. 73% of C-suite executives are using the Internet daily. Research Google conducted w/ Forbes of 500 @ companies w/ sales of >$1 billion
  18. Runners have collectively logged over 93 million miles on nikeplus.com.BusinessWeek, November 2008
  19. There are 1.6 billion people online worldwide, representing nearly 24% of the world's population. Internetworldstats.com, April 2009
  20. Over 90% of iPhone users accessed mobile media in January.NMA, March 2009