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pgreenbe

  1. @kitson That's what the man said.
  2. @BrentLeary now the Giants have to beat the Chargers for the trifecta
  3. Correction Me @BrentLeary @mfauscette @rwang0 @jowyang do Lithium's Virtual Social CRM Summit 11/11 Worth it. http://bit.ly/477lLs #vscrm
  4. @klrichardson Thank you. :-)
  5. @CustomerMgmtIQ You ROCK right back!!!!!
  6. Me @BrentLeary @mfauscette @rwang0 @jowyang all part of Lithium's Virtual Social CRM Summit 11/12. Worth it. http://bit.ly/477lLs #vscrm
  7. @jimsterne Will take some work but will do on weekend. Sorry.
  8. #crmlatam. Final conference event a panel of @pgreenbe @jsterne @meilinfung and Diego Dubini from Argentina
  9. #crmlatam @jsterne Jim broke down the room into different groups to talk to each other. Learn something about each other. Worked well.
  10. #crmlatam @jsterne we have tools to help us do what we need 2 do the biz analysis that leads 2 good business outcomes.
  11. #crmlatam @jsterne Make sure you do business analysis of the data - not just accept the data as is.
  12. #crmlatam @jsterne measure - what they do? How they feel? How compare to competition? What are the biz outcomes? Those 4 key.
  13. #crmlatam @jsterne NY Times determines their daily print run based on the web traffic the night before.
  14. #crmlatam @jsterne Symantec got 15-25% more value by enforcing measurement of initiatives. With no exceptions.
  15. #crmlatam @jsterne only 6% watched video on Wm. Hill gambling site. 2X spend 30% of total gambling from 6%. So 6% not a mere 6%.
  16. #crmlatam @jsterne Love Film rents DVDs online. Web guy went 2 direct mail 2 compliment them on markting. web traffic went up due to broch.
  17. #crmlatam @jsterne Ben Franklin - no better sermon than an example . Picasso - Genius steals.
  18. #crmlatam @jsterne how do we improve marketing - not just web sites.
  19. #crmlatam @jsterne using math now being used for predictive analytics. Goal 2 hit person w/exactly right msg at right time told right way.
  20. #crmlatam @jsterne magic of web is that you can continually test and measure to see results