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peterdelegge

  1. Wrote a blog post with my point of view on the new FTC rules regarding blogging/social media. http://bit.ly/Z7dEA
  2. The FTC's recent guidelines for blog/social media disclosure are fair. I do believe this area has needed regulation. http://bit.ly/4yRcBF
  3. If you're in Chicago, check out the BtoB NetMarketing Breakfast on 10/8. I'm B2B & B2C and have spoken at some of these. http://ow.ly/s9LO
  4. Nearly 1/2 of US employers research candidates social network activity. SocNet users, read before pressing "publish": http://bit.ly/DotVh
  5. Google on video in paid search, etc. Of course, video can be very powerful and is certain to become more commonly used. http://bit.ly/3dXqCp
  6. FTC urges FCC to consider privacy issues associated with behavioral targeting when drafting national broadband policy. http://bit.ly/3jcSvI
  7. 75% of women r more active in social networking than 2008; 75% claim to be "uninfluenced" by brands hawking wares there. http://bit.ly/zfpdf
  8. I'll be at ad:tech Chicago tomorrow. If you're going and we know each other, give a call or send an email. http://bit.ly/wzVv2
  9. A good example of the result when a company hypes & builds buzz for a new mystery product that isn't what was desired. http://bit.ly/xz3P
  10. Dealing with an individual who registered marketingtoday @ twitter and has requested $$$ to transfer it to me. Yipes.
  11. For the record, while short term, Yahoo's deal with Microsoft will generate cash, long term I do not find it a very good deal for Yahoo.
  12. Microsoft has done some smart things w/ rebranding/reinventing its search engine, Bing. Add to that their deal w/ Yahoo. http://bit.ly/j8ngu
  13. "Social media use soars among BtoB marketers" headline for BtoB/ANA survey. What qualifies as strategy is often poor. http://bit.ly/2zTny8
  14. It ain't pretty, but Apple's blocking the ability of Palm's "iPhone killer" Pre to run iTunes was a smart move. http://bit.ly/4nSfWm
  15. After a yr, 1/2M video views, global news coverage, United pays the $1200 repair for the guitar it broke. So mismanaged. http://bit.ly/M0bYc
  16. Forrester: Ad budgets will decline over next 5 yrs, but % spent on online mktg continues to increase w/ search at top. http://bit.ly/QWrS6
  17. Example of the power social media gives consumers, why brands need to monitor it & why customer service is so important. http://bit.ly/WGTWy
  18. A short article on how Cisco is using social media. http://bit.ly/lfrus. @Padmasree 600,000 followers -- that's quite impressive!
  19. Is it really a big surprise that most Fortune 100 CEOs don't engage in social media? In time this will certainly change. http://bit.ly/iqGGi
  20. Apple realizes it doesn't matter if your partner dropped the ball when the result is your consumer has a bad experience. http://bit.ly/hyPp4