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minethatdata

  1. @jacaldwell More to come on Ms. Wheldon's future, stay tuned.
  2. @NewPig You'll be happy to know that @LoisGeller did wear your hat at her session today at the #MeritDirect co-op, delighting the crowd!
  3. Family Dollar Store: Comps = +6.2%, average inventory per store = +1%.
  4. Family Dollar Stores: Significant increase in food stamp transactions since stimulus dollars began flowing in this April.
  5. Family Dollar Stores: 19% increase in families on food stamps.
  6. Family Dollar Stores call: http://bit.ly/XZWTg
  7. @Quantivo @snow_valley Thanks for the RTs, much appreciated!
  8. @jacaldwell The direct marketing industry has long needed a serial-based story. You can share more info. via the story than on the blog.
  9. Kevin's Tips #17: While still unproven from a sales standpoint, social media is like turning on a heater in a cold room called e-commerce.
  10. Pursuant to Tip #16, the secret to human interactions & LTV is to manage marketing expense so as to maximize LTV.
  11. Kevin's Tips #16: Marketing interactions that include a human being yield greater lifetime value than automated marketing processes.
  12. @nick_wassenberg @jacaldwell Thanks for recent RTs!
  13. Gliebers Dresses and e-mail marketing: http://bit.ly/I2TWV
  14. Kevin's Tips #15: Twitter link click-thrus are 10% - 20% of what you'd see if you posted the same thing to your subscribers on your blog.
  15. Thx to @tpviews, B2BOnlineMktg and @jacaldwell. @tpviews/@B2BOnlineMktg, your links had a 0.2% click-through rate, typical for Twitter.
  16. Going to the MeritDirect Co-op? Let me know if you are going and want to chat about your Multichannel Forensics project!
  17. Via David Raab: Customer Loyalty is fleeting. http://bit.ly/188YN7 .
  18. Twitter, NASCAR, & Customers. http://bit.ly/qb3uL .
  19. @beatever Thank you for the nice message!
  20. @jacaldwell, thank you! @vbpickett, there's no reason direct marketing rules from the 70s can't apply today, is there?!