merchantgeneral
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invites everyone to the Christkindl Festival in Downtown Black River Falls on December 4th & 5th. Check out the...
8:57 PM Nov 1st
from Facebook
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Come to "Christkindl Festival" Saturday, December 5 from 9:00 am to 9:00 pm. Willkommen! Welcome! The Black River...
8:07 PM Oct 4th
from Facebook
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The Merchant General Store featured on WEAU Channel 13 in conjunction with Black River Falls being featured on the...
6:55 PM Sep 25th
from Facebook
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Check out our online store at and find over 1200 of our most popular hard to find items.
10:12 AM Jun 11th
from web
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We are pleased to announce that Beamans, Blackjack & Clove gums are now available again. After a break the maker of the gums making again.
9:26 AM May 19th
from web
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Check out the old time & classic candy. Can you remember candy that you had as a child? We may have it, if it is still made. Shop our online
12:00 PM May 6th
from web
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You will find a mix of extraordinary merchandise, antiques, and collectibles. Shop online at
11:39 AM May 6th
from web
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Enjoy a game of checkers next to the potbelly parlor stove or stroll around as your footsteps echo on the wooden floors.
11:39 AM May 6th
from web
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Visiting us is like a trip back to the simpler days when going to the General Store was depended upon for food, supplies & news updates.
11:37 AM May 6th
from web
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Celebrating an old time General Store. Located in a historic 1912 store building, which was built originally as the Locken Shoe Store.
11:36 AM May 6th
from web
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- Name MerchantGeneralStore
- Location Black River Falls, WI USA
- Web http://www.themer...
- Bio Old Time General Store
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