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kathpay

  1. #eeceu @delaquist the mark of a professional is to simplify things a beginner will complicate things
  2. #EECeu icelandair's newsletter generally generates most of the bookings within the first week
  3. #EECeu icelandair focus on direction; value proposition; list quality; relevance; deliverability; testing and creative execution
  4. #EECeu icelandair have utilised the bad economy to encourage tourists to come to iceland as an economical holiday
  5. #EECeu icelandair: one of their missions is to build loyalty
  6. #EECeu dd - important to know who your social media influencers are
  7. #EECeu dd - relevance empowered mailings delivers more top and bottom line improvement than broadcast
  8. #EEC09 dd says biggest way to mess up your deliverability is by not segmenting based on click-through data.
  9. #EEC09 dave daniels usa vs europe. Very obvious that usa optout law allows more unrequested emails than eu's law and dilutes effectiveness.
  10. @empg don't forget to include speaking at DMA UK!
  11. DMA EMC's November Infobox http://bit.ly/3y6ayQ
  12. RT @dmaemc: Christmas Gifts to Grow Your List http://bit.ly/1oVge3
  13. @ricardasm apparently booking system is having intermittent faults. Call Catherine at the DMA and she'll add you
  14. @ricardasm OK - I've let them know. what is the url you were using?
  15. @adrianragucos excellent :)
  16. @adrianragucos try it now: http://bit.ly/1Mac1p
  17. @adrianragucos Thanks....I'll ask them to look into it
  18. @adrianragucos yes it is free....did you go all the way through it?
  19. Event: Email Customer Lifecycle: List Growth, Nov 10 with Jeanniey Mullen as Keynote. Free event so register soon!! http://bit.ly/1Mac1p
  20. RT @emailexperts: A/B email split testing: good things come to those who wait http://bit.ly/1xPwlU