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jmcdonald99

  1. Optimizing for Google product search is the key to getting products listed in the shopping results that appear in Google. ^JM
  2. Every time a user has to perform a second search Google regards this as a failure for not bringing up the right result the first time^JM
  3. Most affiliate sites are not the end result for searchers Google sees affiliates as unwanted middlemen between Google & the desired site^JM
  4. 2 new items under Google Webmaster tools - Labs: Fetch and Malware ^JM
  5. if you run an affiliate site then you need to give searchers something of value and not just be an escort to where they really want to go^JM
  6. if your site is clicked on after a search & the searcher does not do another search for your product this increases your SatisfactionRate^JM
  7. Satisfaction Rate:%age of visitors that land on your site using a specific search query & buy from you / find an answer to their question^JM
  8. The goal of your website is to be the final destination for the searcher and not just one stop along the way ^JM
  9. Competition in local search is getting tighter - 7 local results instead of 10. ^JM
  10. When to hire? http://bit.ly/2MkA7w
  11. Google mobile adwords: not only PPC but now they are starting pay per call, you only pay when the mobile user calls your phone number ^JM
  12. Twitter is an excellent tool to control and enhance word of mouth influence^JM
  13. Zappos CEO question: what type of work would make you happy for 10 years without making a dime, interesting question #pubcon ^jm
  14. Pay att'n to Youtube: over 400 M potential viewers,420 M unique visitors every month,20 hours of new video uploaded every minute^JM
  15. Yahoo due to drop paid inclusion program by 2010, due to their strategic partnership with Bing ^JM
  16. Bing signs deal with Twitter and Facebook, for twitter check out http://bit.ly/3sUSVa ^JM
  17. When to hire? http://bit.ly/2MkA7w^JM
  18. Live every day to the fullest and see the bigger picture http://bit.ly/223YwV^JM
  19. Email newsletter banner advertising can cost as much as $200 per 1000 email addresses^JM
  20. On-line Video advertising (as opposed to banner) can cost as much as $50 per 1000 times played^JM