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  1. COPYWRITING: Let a prospect down this week. She asked: "like my product?" I replied "do you know Gertrude Stein".."there is no there there."
  2. "I know that at least half of my advertising money is being wasted. My problem is -- I do not know which half." (attributed to FW Woolworth)
  3. "The will to win means nothing without the will to prepare." - Juma Ikangaa, Tanzanian marathoner
  4. "To avoid criticism do nothing, say nothing, be nothing." Elbert Hubbard
  5. "Cut out all those exclamation marks. An exclamation mark is like laughing at your own jokes." — F. Scott Fitzgerald
  6. "Imperfect action beats perfect inaction every time." Mitch Axelrod
  7. "Success is getting what you want, happiness is wanting what you get" — W.P. Kinsella
  8. “Life is 10% what happens to you and 90% how you react to it”. Charles R. Swindoll
  9. Why you must EARN people’s attention in advertising (or any kind of writing) http://bit.ly/1EhNgR
  10. My Interview with Mystery Writer, Chris Grabenstein, http://bit.ly/1EhNgR
  11. I had a "Cialdini expereince" at LAX last month which deserves an article. It's amazing how much trust/authority are built into name badges!
  12. Coming soon...my interview with mystery-writer, copywriter, creative director, stand-up comedian, children's book author, Chris Grabenstein
  13. David Ogilvy and the 10-Day Home Confinement Ad http://bit.ly/3TYxdB
  14. 100 Things Restaurant Staffers Should Never Do (Part 1) http://bit.ly/1r5tfn
  15. COPYWRITING: Love this ad by David Ogilvy."The 10 Day Home Confinement Ad" http://bit.ly/3TYxdB
  16. They laughed when I sat down at the piano...somebody removed the bench.
  17. @ToeCracker It's snowing in LA...and Austin Powers is giving *me* the finger!?
  18. COPYWRITING: The power of the word COULD (written by Dan Rosenthal.) 2 Money Disasters That Could Strike on Saturday http://bit.ly/1RcZaI
  19. A f*#&@* F-18 Fighter just flew over my house. What a roar...that'll interrupt your workday.
  20. COPYWRITING: Lessons from Leo Burnett http://bit.ly/SmVIn