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glasshouse

  1. Study: Social networking and collaborative applications for business has gone viral in the past six months. http://bit.ly/3idlFO
  2. Razorfish report defines impact of online experiences on brand sales. http://bit.ly/oITng
  3. 'Obama factor' has allowed the United States to emerge as the top country brand for the very first time. http://bit.ly/4AJIH4
  4. Leveraging Digital Marketing in China for Luxury brands. http://bit.ly/3OSEA9
  5. Reading: Three Top Reasons Why Social Media is Still a Tough Sell. http://bit.ly/1SBieQ
  6. Interesting luxe strategy: Burberry Looks Online for Ways to Gain Customers. http://bit.ly/4uGWWb
  7. New-look Starbucks opens its doors in central London http://bit.ly/gVqou
  8. Waitrose unveils branding campaign for Christmas season. http://bit.ly/2Ys0dp
  9. Yankees won the World Series but only hit a single with in-market streaming. http://bit.ly/XRwiP
  10. McDonald's signs new four-year deal with FA to support English grassroots football. http://bit.ly/3vHDGx
  11. RT @mattrhodes: The first rule of selling social media is to listen - Part one of the @FreshNetworks guide http://bit.ly/3NrBsD
  12. Study: 43% of those following brands on Twitter do so because of exclusive deals. http://bit.ly/1CaRtu
  13. Eurostar launching 2-phase campaign to celebrate 15th anniv. First element is call-to-action to visit its SM site. http://bit.ly/1aZMcv
  14. Social Marketing Comparison: Toyota Yaris vs Ford Fiesta, two approaches, the shotgun vs laser. http://bit.ly/3VO7Ns [via @jowyang]
  15. Interesting @Econsultancy post: Q&A: Sienne Veit on Marks & Spencer's social media strategy http://bit.ly/4e5ItL
  16. UK gov't looking to spend £200 million on bringing rural broadband into the 21st century. http://bit.ly/1Zyx2d
  17. Virgin Media's Neil Burkett joins Guardian's board. http://bit.ly/35BWt9
  18. Four Ways to Simplify a Mobile Marketing Campaign http://bit.ly/35iAyq
  19. Reading: Why Social Media Is Vital to Corporate Social Responsibility http://bit.ly/2yDUXC
  20. Reading: Andrew Keen (@ajkeen) reviews the new book "Googled" by New Yorker columnist Ken Auletta. http://bit.ly/2eErOv