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GfKAmerica

Will you be at the Total Customer Experience Leaders Summit, starting on Thursday? GfK will have two... fb.me/241KIDPsu about 4 hours ago via Facebook
GfK's global Retail & Technology team will be speaking at the Global E-Commerce Summit, starting today in... fb.me/15M6nqzWJ about 16 hours ago via Facebook
In this new posting, GfK's Diane Crispell explores the influence of even extended family members on decision... fb.me/CI0ctRXd 12:31 PM Jun 1st via Facebook
GfK is tracking tech and other non-food purchases in Belgium; spending there is down -- but not as dramatically... fb.me/1EwGDRn4Q 11:18 AM Jun 1st via Facebook
New GfK data for Russia shows a 700% jump in IT tablet sales in the region ... fb.me/1MY1sf9VH 7:29 AM Jun 1st via Facebook
In ongoing research for the European Union (EU), GfK is tracking UK consumer confidence ... View the latest... fb.me/uEVxL29D 12:57 PM May 31st via Facebook
H. Lax: Get over the misguided assumption that tradionalists are technology ignorant - learn & know your mkt to succeed! 11:32 AM May 31st via Mobile Web
#limra Don't take the traditionally loyalty for granted & also don't just assume gen y are always fickle-learn & know ur mkt 11:31 AM May 31st via Mobile Web
#limra H. Lax: Contrary to popular belief ALL generations still cite the phone as their #1 source of interaction w/ their insurance agent 11:25 AM May 31st via Mobile Web
#limra H. Lax: insurance agents that are responsive & make their cust. feel confident have the most satisified clients 11:23 AM May 31st via Mobile Web
#limra H. Lax: Acc. To the GfK Loyalty Bnchmk study: over half of gen x & y have an agent - far more than the other generations 11:21 AM May 31st via Mobile Web
#limra H. Lax: Acc. To the GfK Loyalty Bnchmk study: ppl who switch carriers frequently cited poor service 11:18 AM May 31st via Mobile Web
#limra H. Lax: Trained & informed staff completely varies between generation - Gen Y doesn't really care, traditionalists must have 11:14 AM May 31st via Mobile Web
#limra H. Lax: Acc. to the GfK Loyalty Study: Premiums & Cost are the key dissatisfiers across all 4 generations 11:13 AM May 31st via Mobile Web
#limra H. Lax: acdng to the new GfK Loyalty Bnchmrk study Gen Y are the most loyal w/ life ins. carriers 11:09 AM May 31st via Mobile Web
#limra H. Lax: You must remember that almost 85% of Gen Yers will return to live at home with their parents after college - know your mkt! 11:00 AM May 31st via Mobile Web
#limra H. Lax: contrary to popular belief almost 70% of "seniors" are on the Internet - MAKE SURE YOU KNOW YOUR TARGET MKT! 10:56 AM May 31st via Mobile Web
#limra H. lax: level of loyalty may or may not vary by generation however you MUST position your MSG in a way that connects to each gen 10:50 AM May 31st via Mobile Web
#limra #gfkcrna H. Lax: insurance carriers need to seek out loyalty - you must recognize that drivers of satisfaction differ by generation 10:40 AM May 31st via Mobile Web
GfK is "LIVE" in Vegas @ the #limra MR conference! 10:30 AM May 31st via Mobile Web