Profile_bird

Hey there! Gennefer is using Twitter.

Twitter is a free service that lets you keep in touch with people through the exchange of quick, frequent answers to one simple question: What's happening? Join today to start receiving Gennefer's tweets.

Already using Twitter
from your phone? Click here.

Gennefer

  1. @shadmahlum Yes, I'm on Google wave but thanks for the offer! And by 'on,' I mean, I used it for a sum total of ten seconds and moved on! ;)
  2. Long but very productive day & just got some exciting news. Can't wait to chat w/my lucky content creators tomorrow! You know who you are.
  3. BlackLake Productions & Therapy Studios Create Branded Series For @WKEntertainment: http://bit.ly/83U28D
  4. Just when I thought @Compulsions couldn't get any better, eps 5 & 6 just took it to a whole new level. Watch it. Now. http://bit.ly/5s0jTx
  5. Sears new web series, 'Tuesdays with Ty' launched today & you have to watch the webisodes for discounts: http://bit.ly/7nLotd
  6. Just chimed in along with (the much more eloquent) @tarynoneill on @YuriBaranovsky's brilliant scriptwriting post: http://bit.ly/7pZJJs
  7. @jamiefishback Plus, there are verticals like retail that, while waning, still rely heavily on print -- coupons, sales inserts etc.
  8. @jamiefishback Maybe, but online ads don't generate good results. Do you know anyone who doesn't click 'skip this ad?'
  9. Forecast: online will take more ad dollars than newspapers by 2015 but TV will remain the dominant medium: http://bit.ly/4ZhMtD
  10. @JustinKownacki Main takeaway was deeper (time more so than $) investment in consumer relationships to craft multi-faceted relevant content.
  11. In comparison to Kia's Moochie series http://bit.ly/KiaMc, I prefer Audi's Meet the Beckers, my latest @eguiders pick: http://bit.ly/Beckw
  12. @DerekThomasLA You just heard about those?! So, I guess you missed the webisodes they created for launch, too. Creepy. http://bit.ly/CranR
  13. @DaveCharest @richmbariket Thanks for the well wishes earlier. The meeting was great...hopefully, it'll lead to some exciting announcements!
  14. @caseorganic @rgleeson Yes but one has to wonder if it's manufactured, do they even have the tools to acclimate & advance under that rubric?
  15. @lbbinc It's the old 'make the logo bigger syndrome' in a new form: trying to force static brand msgs vs facilitating pull-thru experiences.
  16. Oscar insiders nervous about producer @adammshankman sharing too much on Twitter & how to manage social media impact: http://bit.ly/5KWUJV
  17. Answer isn't more ads-need to take commercial interruption & make it entertainment. | Tuning out TV ads getting tougher: http://bit.ly/CoiE0
  18. @Sarn Am curious to see how it unfolds as well. Have you checked out Mental Beast? They have an interlinking storyline b/t audio & video.
  19. @shadmahlum I think too many agencies sell thru creative ideas devoid of strategy needed to drive results, so they claim it's not possible.
  20. @rgleeson Problem is people in this space are often elevated sans merit & those 'leaders' become complacent in their manufactured status.