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FinancialBrand

  1. A terrific op-ed piece from @CookeOnCUs about the buxom blonde loan mailer bit.ly/LSH0gm about 9 hours ago via web
  2. Sex sells, just not in banking, where innuendoes and cleavage have no place bit.ly/NmM7oi about 11 hours ago via Tweet Button
  3. What is the advantage of driving visitors off your website on to social channels, as this bank does so aggressively? bit.ly/LNZFGB about 12 hours ago via web
  4. The Financial Brand just published its 1,000th article — 800,000 words total, slightly larger than the Bible. 9:11 AM May 31st via web
  5. Bank runs ads w/motivational poetry… But their ad agency ran the exact same campaign for another client back in 1999 bit.ly/KxCJyY 9:03 AM May 31st via Tweet Button
  6. Why a big bank's ambitious teaser campaign "Can't" make the connection w/consumers bit.ly/KxCJyY Riddled with issues. 11:29 AM May 30th via Tweet Button
  7. HSBC sends a 4-person social media team to cover its annual shareholder meeting newsroom.hsbc.co.uk/photos/hsbc_so… 10:51 AM May 29th via web
  8. Just because banking customers say they are ‘satisfied’ doesn’t mean they won’t switch bit.ly/N2GNGo Lots of stats in global study. 8:16 AM May 29th via Tweet Button
  9. The @goldmansachs account finally started tweeting 464 days after it was created. Don't get too excited though. The tweets are dull PR. 8:02 AM May 25th via web
  10. 5 pieces of paper sent via snail mail… How could the whole digital/ACH "going green" thing be anymore wrong than that? 1:10 PM May 23rd via web
  11. To receive an ACH payment from a financial vendor: 2 printed forms, a copy of my ID, a cancelled check and an envelope. 1:08 PM May 23rd via web
  12. Wells Fargo soft sells student loans through social media forum bit.ly/JoJHDd 8:01 AM May 23rd via Tweet Button
  13. Financial marketers must focus on downward trend in overdrafts bit.ly/KHN3oQ 10:48 AM May 22nd via Tweet Button
  14. The secret to social media success: Consistently create content that is unique, compelling, relevant and focused on a narrow group. 10:45 AM May 22nd via TweetDeck
  15. Citibank to launch massive bike sharing program in NYC bit.ly/JJewp1 An idea that can be scaled down for smaller banks/CUs. 8:13 AM May 21st via Tweet Button
  16. LivingSocial is the first social media site to offer its own credit card bit.ly/KZhvWM 8:12 AM May 21st via Tweet Button
  17. Infographic: The Economics of Baby Boomers bit.ly/Jnd0UR 8:11 AM May 21st via Tweet Button
  18. Facebook stock falling off a cliff this morning. Down over –$4.16 in under 30 minutes of trading. 7:00 AM May 21st via TweetDeck
  19. @beyondthearc @rshevlin The three banks featured use Twitter for press releases, self-promo, no @replies. Is this noteworthy? 9:00 AM May 19th via web in reply to beyondthearc
  20. @beyondthearc @rshevlin Is $1 billion considered a "small bank?" 1 follower for every $4.5 million in assets is way below industry average. 8:54 AM May 19th via web in reply to beyondthearc