DRPRtips
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Six types of personas: No shows, newcomers, onlookers, cliquers, mixnminglers, sparks: Not sure on income.
about 2 hours ago
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60% of businesses still don't follow up on leads; referrals are a type of word-of-mouth. Use both to raise sales:
8:01 AM Jun 1st
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If a product or service doesn't revolutionize anything, why use that verb? That and more misused words from
12:23 PM May 31st
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How to make presentations and writing better a la Coco Chanel, make it simpler:
11:35 AM May 30th
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Research your hashtag before using, use it and promote it & other good and bad ways to use then:
2:20 PM May 29th
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To blog, start small with easy goals and build from there. Keep it up, raise your SEO and more:
10:03 AM May 24th
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My latest on how to test the readability of your writing using the Gunning Fog. Blog got an 8....See it at
1:39 PM May 23rd
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Study shows most valuable brands in the world have women on their boards, Apple, IBM, Google, Microsoft.
9:54 AM May 22nd
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When researching local repair shops, one bad review and I'm on to the next place. Stats on company reputation agree:
9:08 AM May 18th
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Comparing good writing (Winston Churchill) v. biz-babble, especially the active v. passive verbs in article:
8:52 AM May 17th
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Want to see whether your writing is readable? Drop it into the Gunning Fog Index to see what grade level needed for it.
8:18 AM May 16th
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Forget the press conference. Email quotes/info to reporters five minutes after they ask to meet their deadlines & more:
7:28 AM May 15th
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People only listen for 8 seconds. That's why your pitch needs to be short and ready for the right moment. Our new blog:
12:04 PM May 4th
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How not to say you're sorry: Blame victim, make it about yourself, wait too long and more from @
9:38 AM May 3rd
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What's the difference between cheap and inexpensive? Knowing connotation and how to use language.
7:32 AM May 2nd
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Eye-tracking study says we stay longer on cover photo of new than highlights, faces get attention and more.
7:45 AM May 1st
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Thanks Judy, @, for having Laurie Rood on the show talking about workplace wellness & "Taking our health into our own hands".
4:35 PM Apr 30th
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Laurie Rood just on @ about taking our health into our own hands all day Wed. 5/2 Arden Hills Resort. Register @
4:33 PM Apr 30th
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You're a writer if you: use "muscular" verbs, know how to use "more than" and "over", distain "bureaucratese" @
7:47 AM Apr 27th
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Pitch any media by making it relevant, personal & to the point. Also offer alternative pitches, just in case.
7:40 AM Apr 26th
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- Name Dell Richards
- Location Sacramento, CA
- Web http://www.dellri...
- Bio Starting as a journalist, Dell Richards moved into public relations, the Internet and social media.
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