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davepool

@Gennefer I'll stand by my point: stories are all well and good...but stories alone are not enough. Not if people remember only the story. about 12 hours ago from Seesmic in reply to Gennefer
@Gennefer Historically, cereals have always done well in economic downturns. What part of the Post "uptick" was due to the spots? about 12 hours ago from Seesmic in reply to Gennefer
@Gennefer "And don't tell me Shredded Wheat's..." <Did I mention them? No. I have no idea what their sales are (sales attr. to those spots) about 12 hours ago from Seesmic in reply to Gennefer
@Gennefer Re: Nescafe Gold Blend. Spots certainly captured the UK's attention. No idea how well it sold here in the U.S. about 12 hours ago from Seesmic in reply to Gennefer
@Gennefer I know what you're saying. But it's not "message resonance v. hard sell". Not that stark. Lots of gray area. Don't forget to sell. about 12 hours ago from Seesmic in reply to Gennefer
@Gennefer Wasn't talking emotional/rational. Was noting that too many spots entertain...and fail to sell (or even register the name). about 12 hours ago from Seesmic in reply to Gennefer
@Gennefer "Why advertise when you can entertain?" Did you see my blog post? http://bit.ly/T1KDY Storytelling is not enough. about 13 hours ago from Seesmic in reply to Gennefer
Just curious to know...what's the general reaction to a Twitter user (who you follow) dumping 6-8 tweets into the stream in one blast? about 14 hours ago from Seesmic
@word_czar Err, if you slept through the speech and need Rachel to tell you what you missed, how could you have been "whelmed" by it? about 14 hours ago from Seesmic in reply to word_czar
For the evening Twitter crowd, 2nd post: Why storytelling is not enough (at least for TV spots). My thoughts > http://bit.ly/D9yhe about 15 hours ago from TweetDeck
MSNBC banners as "Breaking News" the fact that the FHP will cite Tiger Woods for "careless driving." Yeah, stop the presses. about 21 hours ago from TweetDeck
Isn't the concept of "micropayments" just a 21st century way to nickel and dime yourself to death? about 23 hours ago from TweetDeck
Why on earth would an online retailer specializing in maternity clothing want to follow me? about 24 hours ago from TweetDeck
RT @AshDHart: Former Miss Argentina dies after injecting liquid in her buttocks. http://ow.ly/HvKn <You can't make this stuff up. 7:15 AM Dec 1st from TweetDeck
Whenever we drive into the mountains of NM or CO I think "Man, I'd sure love to have the Jeep or Subaru dealerships here!" 7:14 AM Dec 1st from TweetDeck
Storytelling is the current "must do." And it's not enough (at least with TV spots). My thoughts here > http://bit.ly/D9yhe 6:35 AM Dec 1st from TweetDeck
Creating content for a children's museum reminds me (again) of what a great exercise it is in distilling concepts. 3:14 PM Nov 30th from TweetDeck
What a relief to finally have my TweetDeck notification bar in another corner instead of upper right. 2:44 PM Nov 30th from TweetDeck
Tried buying shoes online recently...twice. Vendor (L.L. Bean) was OK but bad fit w/each. Went to store. Diff shoe, same money, good fit. 12:26 PM Nov 30th from TweetDeck
RT @bodiegroup: it's black friday! which of course means that my finances are staying the black cause I'm not shopping.<< Same here! 9:30 AM Nov 27th from Seesmic

Name Dave Pool
Location Albuquerque, New Mexico
Web http://www.davepo...
Bio Copywriter in all media for advertising, B2B, corporate communications and training. Occasional video director. Valiant foe of bullspeak and trade jargon.