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danreinhardt

  1. #brandplanning-pressure test ur strategic map, can you replace ur brand with the competitor and it still feels right? not good
  2. Adoption of physician-online networks is flat according to latest Taking the Pulse Survey pinterest.com/pin/2066730703…
  3. Want to build a perfect website? Don't trust your instincts. Trust the data! pinterest.com/pin/2066730703…
  4. Peer Advisory Groups that small businesses rely upon are migrating to the web to provide advise and pinterest.com/pin/2066730703…
  5. Nobody chooses a monopoly except for biopharma brands, why? Our thoughts before long weekend rof.to/K5GSZ5 #hcmktg
  6. You can’t spend wisely unless you understand marketing’s full impact. Here are five ques pinterest.com/pin/2066730703…
  7. The 2012 New York ASCO Checklist via @xconomy rof.to/KHcFi0 #hcmktg
  8. #brand planning-Narrow down ur brand strategies to 3, prevents brand planning fragmentation|ever bucket needs to be fill, limit # of buckets
  9. Narrow down your key business questions to 3 that are derived by situation analysis and inform the brand strategy #brandplanning
  10. #brandplanning-examine current behaviors vs desired behaviors2 define ur strategic challenges n inform ur road map rof.to/IepwrS
  11. Nobody likes a monopoly so why are more brand teams subjecting themselves to them|ROF blog post rof.to/K5GSZ5 #hcmktg
  12. Theme this week is #brandplanning|Time2 dust off buying process n clearly communicate 3 points of intersection matter most 4ur brand #hcmktg
  13. Deciding how much money to put behind any one platform or program is still more of a guessing game t pinterest.com/pin/2066730703…
  14. Consumer Signaling|NYTimes: why should we still listen to the signals that brands send us? nyti.ms/Kj8R67
  15. @TiffanyAndLupus No it was my fault. Squeezed conf in between work meetings so I was darting in and out ;-( delighted by meeting content
  16. @TiffanyAndLupus I agree registration has +/- but given most MSers on MedHelp R newly diagnosed I think it makes sense|love ur tweets!
  17. MedHelp MS Community Volunteer: my ROI are the members that give the best they have every day! #hcsmny
  18. MedHelp MS Community Volunteer: patients need context, community helps provide context|provide navigation support #hcsmny
  19. MedHelp MS Community Volunteer: pt to pt forum needs solid health pages 4 factual n practical source of info #hcsmny