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Watch this space: We'll have updated #CyberMonday online sales numbers from our Benchmark report around 3:30 Pacific today. #measure2:33 PM Nov 30thfrom web
53% of marketers agree that using attribution would help them spend $ more efficiently. Competitive advantage awaits #coremetrics10:42 AM Nov 17thfrom web
87% of marketers don't use attribution to understand interaction between marketing channels #coremetrics10:41 AM Nov 17thfrom web
Poll: do you attribute credit to ads or media buys that generated action but weren't last click?10:40 AM Nov 17thfrom web
@LisaConnersVogt per John Squire: Impression Tag Attribution is the easiest way to collect and measure this within Coremetrics10:33 AM Nov 17thfrom web