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chief_marketer

  1. @dalmir_ogliari Thanks!
  2. THIS JUST IN: HGTV sidesteps mass media to reach consumers one-on-one through a slate of splashy events. bit.ly/Mf89ww
  3. Coupons stand their ground in national campaign infiltrating almost every aspect to encourage trial of True Lemon. bit.ly/KTnFH7
  4. THIS JUST IN: Customers Influence Trajectory of Mike's Hard Lemonade Marketing bit.ly/LiCipq
  5. Amex is playing Farmville, offering in-game incentives for everyday spending in a new loyalty program. bit.ly/KQCjD4
  6. THIS JUST IN: Coupons at Center of $5 Million True Lemon Summer Campaign bit.ly/KTnFH7
  7. The Catalog Lives On chiefmarketer.com/blog/catalog-l…
  8. @Anthropologie is featured in this week's Emails We Love chiefmarketer.com/blog/emails-we…
  9. THIS JUST IN: Brands Race to Make their Events More Interactive Online bit.ly/MCcGYF
  10. New #DMA CEO Linda Woolley discusses the organization's priorities and direction. bit.ly/KmaF0i
  11. Interview with new DMA acting CEO Linda Woolley chiefmarketer.com/direct-marketi…
  12. USPS chops discounts for mail with QR codes. Good or bad move? chiefmarketer.com/blog/bad-move-….
  13. How Well Are Retailers Using Social Media? chiefmarketer.com/location-based…
  14. All of the Avengers assemble at Walmart. Well. *almost* all of them. chiefmarketer.com/blog/avengers-…
  15. DMA CEO Kimmel steps down: bit.ly/KZqqYq Linda A. Woolley to serve as interim CEO.
  16. 3 things to consider when implementing Enterprise Loyalty into your business. bit.ly/KryUMd
  17. DMA CEO Kimmel steps down: bit.ly/KZqqYq Linda A. Woolley to serve as interim CEO.