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chasnote

  1. 30% of TV-owning Americans tuned into NBC in 1952-53. Only 5.2% did in 2007-08: http://bit.ly/6ZunoM about 12 hours ago from TweetDeck
  2. I love banners like the UPS ads that deliver valuable, editorial content: http://bit.ly/38USlI (Well done, @federated_media) 10:22 AM Nov 19th from TweetDeck
  3. @brianlenhart Thanks for connecting me to the Amex Innovation Summit folks! 8:40 AM Nov 19th from TweetDeck
  4. Got an edu this am from Pepsi's @f3cooper: Marketing used to target demos, then psychographics. Success now based on "value communities." 8:34 AM Nov 19th from TweetDeck
  5. Crowdfunded journalism, http://bit.ly/13iofz (via @EmilyQuestions) 7:37 PM Nov 18th from TweetDeck
  6. @ACEdge Alan, I always save a few secrets! :) 9:41 AM Nov 18th from TweetDeck in reply to ACEdge
  7. Natural Born Clickers v the rest of us: Better ad formats don't suffer the "heavy clicker" effect. ChasNote post: http://bit.ly/1lMvpf 5:57 AM Nov 18th from TweetDeck
  8. 10 consumer trends in 2010, including growing urban pride and an evolving idea of luxury. http://bit.ly/Exq60 (via @BBHLabs) 5:19 AM Nov 18th from TweetDeck
  9. Engagement with content going up, but more often it happens offsite -- social nets, social news sites. PostRank study, http://bit.ly/45DlC 2:08 PM Nov 17th from TweetDeck
  10. Best TV commercials of the decade, http://bit.ly/1KCUkJ 5:44 AM Nov 17th from TweetDeck
  11. @lbaler Ha! Let's ask em. 10:21 PM Nov 16th from TweetDeck in reply to lbaler
  12. 80% of US Consumers Won't Pay For Online Content, http://retwt.me/1Kx2e (via @tzmtk_news, @tweetmeme) 11:09 AM Nov 16th from TweetDeck
  13. @ScottMonty Maybe Barack is onto something. If I quit tweeting, will my follower ranks go up?! 11:08 AM Nov 16th from TweetDeck in reply to ScottMonty
  14. Media deals Mark May would like to see, including Yahoo / CBS merger. PaidContent, http://bit.ly/2Lwut 10:47 AM Nov 16th from TweetDeck
  15. Ads target insurgents. If Lowe can persuade guerrillas to go straight, they won't have trouble pitching new biz! http://bit.ly/3hK7hi 10:45 AM Nov 16th from TweetDeck
  16. User-feedback ad systems at Digg, etc, use "quality score" to measure total experience, not just clicks. New post, http://bit.ly/3SX5fY 4:18 PM Nov 15th from TweetDeck
  17. Apple patent filed for un-skip-able ads iPhones, iPods, etc. Will they follow thru? http://bit.ly/4bVFlQ 8:09 AM Nov 15th from TweetDeck
  18. What's wrong with Mapquest? Goog sent me to a MQ map and MQ doesn't offer "get directions to this address." Wow, they have lost their way. 4:14 PM Nov 14th from TweetDeck
  19. @smart_kitty I missed that episode apparently. Send link to clip? 4:09 PM Nov 14th from TweetDeck in reply to smart_kitty
  20. I love how 30 Rock worked in Cisco product placement. Bummer NBC won't let us watch the clip on YouTube. http://bit.ly/3x6SXT 9:45 PM Nov 13th from TweetDeck