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buyerpersona

  1. Thanks for taking the time to talk @ardath421 and best of luck with your new project. Sounds exciting!
  2. Share high-value findings, not buyer personas, with sales people | comment on LinkedIn ow.ly/b6w8x
  3. Buyer personas in B2B content marketing: a round-up of resources | Thanks @dougkessler ow.ly/aWhPM
  4. @iraklibeselidze Yes the workshop is online. More info and registration details @ buyerpersona.com/masterclass
  5. @IrakliBeselidze To learn to do interviews, can you attend a workshop? My clients won't allow me to share case studies, too strategic.
  6. @iraklibeselidze thanks for the tweet and happy you enjoyed the ebook. Let me know if you have any questions.
  7. Can B2B Marketers Become Content Whisperers | great post by @ardath421 ow.ly/aTQAa
  8. Don’t Do Personas for Personas’ Sake | Great advice from @SiriusDecisions Blog shar.es/2DM6v
  9. @IrakliBeselidze Thanks for the kind comments. The principles around buyer personas are not new, but I'm happy the idea is catching fire
  10. lnkd.in/QhpBCc I encourage product marketers to conduct research as an ongoing part of their jobs rather than a stop-start...
  11. Last day to register for Buyer Persona Masterclass | learn to gain buyer insights for segmentation, messaging & more ow.ly/aNO1x
  12. Great @AdAge CMO Strategy article about what's wrong with typical approaches to segmentation ow.ly/aNNjF
  13. Buyer Personas earned Softscribe Inc. this 2012 Communicator Award bit.ly/ICxc5q Congratulations @juliesquires
  14. Marketers Need to Know Why Buyers Choose Their Solutions Why do buyers choose your solution, your competitor's or...: lnkd.in/2NBzcW
  15. 10 conversations are better than 1000 survey responses via @sjohnson717
  16. Learn how to conduct buyer persona interviews for B2B messaging, content marketing, sales alignment | online 5/10 ow.ly/aKFWu
  17. B2B Marketing: Betcha Don’t Know Why Your Buyer Persona Makes that Choice via @B2Community ow.ly/aHOCp
  18. RT @markbolitho: Why? Why? This illustrates the importance of a good probing: Why Your Buyer Makes that Choice bit.ly/IKGK1e
  19. B2B Marketing needs specialized interviews for buyer personas. Learn how to ask right Q's @ ltd enrollment wkshp 5/10 ow.ly/aGhGA