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Broadplay

  1. CPG: Red Bull energizes event registrations with mobile, social campaign bit.ly/L1KRXD 2:00 AM Jun 1st via twitterfeed
  2. Publishing: Why did Yahoo Livestand fail and lessons to learn bit.ly/Ni3QNM 1:55 AM May 31st via twitterfeed
  3. Research: Tablets take off with mobile video consumption: study bit.ly/KLCHBM 1:33 AM May 31st via twitterfeed
  4. Retail: How to leverage mobile to combat showrooming - Mobile Commerce Daily bit.ly/LLQZEm 1:01 AM May 31st via twitterfeed
  5. SMS: Jim Beam ramps up summer promotion with SMS bit.ly/KKHBPQ 12:44 AM May 31st via twitterfeed
  6. SMS: San Diego Chargers tackle fan engagement with pumped-up SMS strategy bit.ly/L428h0 1:11 AM May 30th via twitterfeed
  7. Retail: EBay leverages daily deals in interactive iAd campaign - Mobile Commerce Daily bit.ly/KCEd9J 12:48 AM May 29th via twitterfeed
  8. Publishing: Popular Science enlists augmented reality to bridge printed page, digital world bit.ly/LOnssR 12:45 AM May 29th via twitterfeed
  9. CPG: Johnson & Johnson rolls out mobile site to inform, connect nurses bit.ly/Mz8x5s 1:34 AM May 25th via twitterfeed
  10. Retail: Target bolsters in-store sales via location-based rewards app - Mobile Commerce Daily bit.ly/Lm2I8R 12:57 AM May 25th via twitterfeed
  11. Publishing: Have a safe, relaxing Memorial Day weekend bit.ly/KndxcL 11:49 PM May 24th via twitterfeed
  12. Research: Apple, Coca-Cola successfully use mobile to drive brand value: study bit.ly/LhMGNo 1:45 AM May 24th via twitterfeed
  13. Retail: Are consumers buying from window displays versus going in-store? - Mobile Commerce Daily bit.ly/Mrvlnn 12:47 AM May 24th via twitterfeed
  14. SMS: 24pc of MMS views come from iPhone devices: Mogreet bit.ly/LGEnAu 12:37 AM May 24th via twitterfeed
  15. Publishing: Pfizer, Meredith Corp. aim for healthy living via branded app bit.ly/Kc8Xh0 1:11 AM May 23rd via twitterfeed
  16. Retail: Macy’s ramps up in-store, mobile experiences with multifaceted campaign - Mobile Commerce Daily bit.ly/KeErDJ 12:51 AM May 23rd via twitterfeed
  17. Publishing: Disney tries hand at creating a mobile-first powerhouse bit.ly/KvfnHi 2:13 AM May 22nd via twitterfeed
  18. CPG: Dr. Pepper relies on mobile video ads to drive engagement bit.ly/JBSjdD 1:30 AM May 22nd via twitterfeed
  19. Retail: IKEA constructs loyalty program with mobile in the forefront - Mobile Commerce Daily bit.ly/KitiCx 12:55 AM May 22nd via twitterfeed
  20. CPG: Coca-Cola exec claims mobile underpins entire Olympic Games strategy bit.ly/KbRVk7 1:30 AM May 21st via twitterfeed