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boblamons

  1. Branding Tip O' The Day: If your brand evokes negative expectations, deal with that before launching a new program http://bit.ly/6tXpEX
  2. Tiger Woods apparently thinks he can apologize without apologizing. For a media saavy guy, he's having a hard time with this one.
  3. According to WSJ, plunging necklines to reveal "man cleavage" is back in style. Wonder if that includes my "man breasts" too?
  4. I like Obama's remark about coming together. We need to do it for the war effort, health care, lots of stuff. No more political B.S.
  5. It's sad hearing Cheney and others grouse about Obama's war strategies. They had their chance, and results weren't too good. Be supportive!
  6. Many people are up to their eyeballs in planning, so here's an old column from my archives that might help with terms: http://bit.ly/6raMaT
  7. My Twitter account got hacked yesterday. If you see "Is this you? LOL" don't click on it. It will send the virus to your followers.
  8. Here's the link to Dwight Silverman's Chronicle column on basic computer literacy: http://bit.ly/5ONdFp
  9. Dwight Silverman has an excellent recap of computer basics in his Chronicle column today, and on his blog www.chron.com/pcliterate.
  10. Several people received spam tweets from me, as I did from another person. I have changed my password, so hopefully it won't keep happening.
  11. WSJ reports using Twitter key word searches to predict consumer buying trends. Good luck on that one. Buzz, WOM -- ok. Sales, not so much.
  12. Frontgate is advertising a Scrabble game for only $129. It promises "hours of fun." I should think so.
  13. New blog post recalls advertising's roots as a scientific endeavor, starting with pioneer copywriter Claude Hopkins http://bit.ly/7fU3i5
  14. Branding is for small companies just as much as for big ones. Read the New Pig story as an example http://bit.ly/4FVNL8
  15. Maximizing ad program results demands that we think like advertising scientists. Here are some tips to help do that http://bit.ly/7fU3i5
  16. Time to turn off the auto tweets and speak from the heart. Let's take stock of our many blessings and be grateful. Happy Thanksgiving!
  17. Getting ready for the Oklahoma clan to descend on Houston for Thanksgiving. I'm SO excited!!!!
  18. Brand symbols are a dying art, and sadly, a lost tool in the marketer's arsenal. Some good examples remain, however. http://bit.ly/5u7x9d
  19. "Born from jets" may soon be "dead from jets." Saab brand may vanish as deal to purchase unit from GM falls through.
  20. Conn's, the appropriately named appliance chain, has agreed to settle a lawsuit for deceptive trade practices. http://bit.ly/7bvGIv