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bakedin

  1. Making the invisible #visible is a powerful way to bake marketing into your products. How can you make the power of your products #visible?
  2. "Immature innovators imitate, mature innovators steal." They take the opportunity to seize an idea + use it to create a new product. #steal
  3. Leaders of great companies seldom focus on their brand when they start out. They focus on stories + powerful enough stories change the world
  4. Many have forgotten the truth of what their product is all about. Dig into your corps culture. Diagnose everyones various sacred cows #truth
  5. RT @bogusky Save paper and look modern doing it. Baked In: is now available in digital form for Amazon Kindle - http://bit.ly/fgo1v
  6. The simplest, fastest way to make an entire organization smarter is for every member to know what is going on. #hive
  7. Its easy to get stuck only seeing part of an opportunity to innovate. Only by thinking holistically can you make an innovation truly succeed
  8. There are no dirty little secrets anymore - just dirty stories. Design to your weakness, or hug the big hairy #monster.
  9. A #fearless approach can furnish you + those around you with the confidence to innovate, especially in this era of uncertainty. #fearless
  10. #Conflict is what makes something stand out. Without it, a story doesn't work. It's what makes a product unique.
  11. Gotta love Haters ♥ RT @bogusky: Wow. LA Times hates "Baked In": http://bit.ly/1xcCnj Called it Half Baked. LOL. Had to see that coming.
  12. Join the convo RT @joshuarowe #BakedIn wikiblog by Alex @Bogusky and @jtwinsor. http://www.bakedin.com/ @bakedin
  13. Welcome #heresy.
  14. @aculp324 @mortenkjaer Glad you guys are enjoying the ride. Remember to checkout our blog/wiki. You can help us write the next edition!
  15. Enjoy =]RT @mortenkjaer My head is bursting with ideas. Can't wait to create truly innovative products + build the marketing right into them
  16. Thanks, Richie! =] @KenjiSummers Solid book review of @bakedin by @richiecruz of AgencyNet NY | Read here -> http://bit.ly/77ff8 #bakedin
  17. Join the convo on Nov 17. @bogusky will be discussing @BakedIn with @theadclub http://bit.ly/Wl8ct Tweet your Q's to @BakedIn #adclub
  18. RT @mariabongiovani brand is a distraction; create systems. loved @bakedin wiki at http://bit.ly/67VfT to be an author of the revised book
  19. Bake THIS http://tinyurl.com/ylgbu45 more http://post.ly/83Yl
  20. Thanks =] RT @osmosisfutzing RT @eranium part 1 of @bakedin is one of the best guidelines for modern marketing. the message is the product