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ZnetLady

  1. Influence is not reach. Influence *happens* because "the object" is personally relevant. 8:10 AM Nov 20th from web
  2. @BrooksBennett Thanks, Brooks! Znetlady is trying to do better at the keyboard. 12:46 PM Nov 18th from web in reply to BrooksBennett
  3. If your attention is on "social media" you will focus on the channel. If your attention is on "shareable media" you will focus on content. 10:08 AM Nov 18th from web
  4. "Tools can’t replace process" - Frank Chimero 1:32 PM Nov 14th from web
  5. Identity is not solid. It is a task to be achieved. Digital space is a testbed-ties are loose. The individual floats among them not to them. 8:31 AM Nov 12th from web
  6. The modern landscape: People are liquid, content is shareable, media is container, space is fluid, the view is personal. 4:17 PM Nov 11th from web
  7. Capturing attention is not intention. Capturing intention is frame-of-mind + action. 8:09 AM Nov 3rd from web
  8. "If you do your work well enough, then other people have to do their work better" -- Joe Sheehan (Baseball Prospectus) 9:34 AM Oct 31st, 2008 from web
  9. "FEAR is that little darkroom where negatives are developed." -- Michael Pritchard 8:05 PM Oct 21st, 2008 from web
  10. “The highest courage is to dare to appear to be what one is.” -- John Lancaster Spalding 8:10 AM Sep 16th, 2008 from web
  11. When taking a personal responsibility or identity in business, people may not embrace a change that forces collaboration. -Fast Strategy 1:46 PM Sep 14th, 2008 from web
  12. Putting faith in your product = putting faith in your customers. -- David Morey & Scott Miller. 7:48 PM Sep 11th, 2008 from web
  13. The feature of every social network is "me/my" What if a social network featured the friends instead? 5:28 PM Jun 23rd, 2008 from web
  14. Information overload is the now-ish challenge for marketers and business. The spoils will go those who can harness visualization. 12:14 PM Jun 17th, 2008 from web
  15. All media is social (of society). But not all media is sharable (among society). 11:56 AM Jun 15th, 2008 from web
  16. The five macro trends communication pros need to address: ubiquitous connectivity, personalization, sharable media, virtuality, fluidity. 1:00 PM Jun 13th, 2008 from web
  17. Succeed at "placemaking" and you succeed at "advertising" (demonstrating). Customers use, play with, understand (experience) your offering. 11:07 AM Jun 12th, 2008 from web
  18. Imparting meaning is key to being perceived as authentic. Some meaningful concepts: beauty, creation, duty, community, accomplishment. 1:08 PM Jun 11th, 2008 from web
  19. Social media systems are all center and no edges; all edges and no center- it is impossible to point to an apex of control. 7:46 AM Jun 3rd, 2008 from web
  20. Best practices are Local-tied too closely to a particular goal or organization. Work inside Best Principles-your best practices are there. 9:54 AM May 30th, 2008 from web