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Shereshewsky

  1. 1 in 3 adults are grandparents. Half of all boomers are grandparents. How many advertisers target either?
  2. Chicken or egg: Agencies won't look at new things without tacit client approval. Clients won't talk without agency input. Result: inertia
  3. Epiphany: grandparents can not connect with their grandchildren until they connect with themselves.
  4. Seth Godin explains why marketers can't see what's staring them in the face: http://bit.ly/4qXGwa
  5. and now the AdAge "2010 in America" report. Another validation of the criticality of grandparents in the marketing mix. Get it yet?
  6. Even the NY Post gets it. http://bit.ly/3Z4ckt Absolutely amazing. Do you get it yet?
  7. Just got two more inquiries about grandparents. Something in the air or is our marketing working?
  8. Visiting Beryl. Her 5ft python Tempus escaped. Tempus fugit. Found him. All is well
  9. Is the media discovering grandparents. Marketplace did yesterday
  10. having a great time in San Diego with Catherine Nice town, nice weather
  11. in San Diego to accept DMEF Vision Award. I am humbled. And San Diego is beautiful
  12. Gourmet RIP. The aspiration is gone. All that's left are the calories.
  13. @kurnit not much privacy left. Your credit score is now best predictor go R car insurance rating
  14. Feeling smug. Now tweeting on iPhone. Thanks Ryan
  15. Can't believe I finally got an iPhone. Perhaps the resistance makes the arrival sweeter.
  16. Opportunity is always knocking. Very quietly.
  17. Le Hannah Tova; we just brought a new boxer home, Hannah. From Boxer Rescue. and her name is Hannah. Welcome her.
  18. best advice for a marketer: do unto others as you would have them do unto you
  19. Google going after display ads Mediocre track record other than search Reports on click fraud (again) Makes me wonder about stock price
  20. seriously, I think it's a good idea to tweet but can't seem to remember to do it often enough to matter. do you have those issues?