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SMCSeattle

  1. Thank you again to everyone who attended our event last night and special thanks to @Kurryer and @Janrain for sponsoring! #smcsea
  2. re: measurement "Assign qualitative data to numbers. Next step is to build correlative models and watch for changes and clues." #SMCSea
  3. Dont forget to follow @kdubleu @jcolman @shimmage and @grmeyer to continue the #agilemarketing conversation! #SMCSea
  4. A product owner in agile is different. They must recognize the difference between a one-off and trend. #SMCSea
  5. In agile, customers are the heart and soul of what we do. Social practitioners are at the front line of this! #SMCSea
  6. "Document what you need and broadcast that to your team. This ensures you get what you need and wins are celebrated." @grmeyer #SMCSea
  7. "Tout your successes. Scream them from the roof tops. They become your fuel." -@kdublea #SMCSea
  8. Failure happens faster in agile. You see it coming and can adjust immediately instead of waiting. #SMCSea
  9. In agile, there is one entire person charged with removing obstacles enabling awesome for everyone. AWESOME right? #SMCSea
  10. "Customer wow is something we should integrate into every aspect of the customer experience" - @grmeyer #SMCSea
  11. Inability to get things done is a contributor to burnout. An agile process battles that with regularly scheduled accomplishments. #SMCSea
  12. "Key with agile is getting it in to the people doing the work. Beyond - that leadership is key!" -- @kdubleu #SMCSea
  13. "The easiest way to get buyin... is to just do it." -- @grmeyer #SMCSea
  14. Institutional boundaries prevent you from moving forward and delivering customer value - @kdubleu #SMCSea
  15. "Agile helps you get sh*t done and out the door." -- @jcolman #SMCSea
  16. "Marketing has begun looking at disciplines like development for means to improvement. Succesfully and visibly so with Agile." #SMCSea
  17. "Social has prompted us to look deeply and systemically at our operations...Marketing feels a bit broken." #SMCSea twitter.com/SMCSeattle/sta…
  18. .@shimmage from @antseyeview kicks us off! twitter.com/SMCSeattle/sta…
  19. Shout out to @joannjen for consistently providing great content to the #SMCSea community!
  20. @KevinUrie Wish you were here, Kev! #SMCSea