Get short, timely messages from Larry Mersereau, CTC.

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PromoPower

  1. Don't think social media is important to your business? Read this: marketingcharts.com/direct/social-… via @marketingcharts
  2. Don't miss the MSAE speaker showcase this Friday. I'm speaking after lunch - hope to see you there!
  3. Made a major purchase last month. Nobody seemed to want to sell it to me! It motivated me to create my newest keynote: The Moment Of Truth
  4. Whether you think it's the new be-all/end-all or not, at least claim your company name NOW on Google+ plus.google.com
  5. Great article for anyone who speaks to live audiences: 10 Things to Do Instead of PowerPoint blogs.forbes.com/nickmorgan/201… via @forbes
  6. Traditional marketing media are not enough anymore - you must include new media in your mix. But do make it a MIX of old and new.
  7. If you don't create and promote your own brand identity, others will conceptualize their own image for you. Don't leave it to happenstance.
  8. Selling against price? You and your prospect both know that the lowest priced provider rarely has the best solution. You have to remind them
  9. Pricing strategy: Bundle proprietary services or accessories with product so competitors can’t offer apples-to-apples comparison price.
  10. Think customer service isn't important? Think you can save money by cutting staff? Read this report: http://bit.ly/aUUJ5U #mediapost
  11. Stand Out or step aside. In a tight economy, it's 'who knows about you.' Get in front of your target audience. Speak, network...Show up!
  12. The busier I am, the more efficient I get. Crazy week, but I'm bangin' out the productivity!
  13. Storms where I live last night. You know they'll end soon so you ride them out. This economic storm will end too. Have faith, keep pushin'!
  14. God teaching me flexibility. Inlaws here for holiday. Indecisive, unstructured people...totally unlike me. Please grant me patience...NOW!
  15. If you're attending TS2 - Total Solutions Marketing for the Exhibit and Event Professional, don't miss my Tuesday AM session Follow #ts2show
  16. Now more than ever, to succeed in sales you have to be patient, persistent...and rejection-proof. Lesser sales people give up too soon.
  17. Want more participation at your association event? Give attendees an unfair competitive advantage. Get great speakers, cut back on desserts.
  18. @JeffreyHayzlett congratulations on The Mirror Test - great book!
  19. If your promo copy talks about the prospect and benefits they’ll enjoy, they’ll be interested. Talk about yourself and they’ll tune out.
  20. Speaking at Students in Free Enterprise Expo. These young people energize me! They spent spring on productive projects and passed on Cancun.