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MediaPlanningCo

  1. Political Advertising this year hit $1 billion, with a 1/3 of that going to Healthcare issues...www.mediaplanconsult.com
  2. London Fog owner Iconix drops its bid to buy Playboy Magazine after failing to reach a deal to shed its TV unit...www.mediaplanconsult.com
  3. NBC aired its most watched Super Bowl ever in February 2009 drawing 98.7 million viewers...www.mediaplanconsult.com
  4. ESPN's Heisman presentation drew a record 5.99 million viewers which is up by 1/2 from 2008...www.mediaplanconsult.com
  5. For sports on TV, CBS & ESPN had their highest-rated season this year & NBC's coverage of the Notre Dame game posted its best #'s in 3 years
  6. Fox's 'So You Think You Can Dance' finale who saw Russell Ferguson crowned averaged a 2.6 rating in adults 18-49...www.mediaplanconsult.com
  7. The nations biggest broadcast TV networks are fighting with local TV stations for a share of viewers monthly cable bills for their survival
  8. Newspaper ad revenues are expected to decline again in 2010 with a projected 0.2% decline...www.mediaplanconsult.com
  9. Ad revenue growth is projected at 3.5% for 2010 lead by political elections & the Olympics...www.mediaplanconsult.com
  10. According to Nielsen U.S. ad spending fell 11.5% Jan-Sept &only 3 media groups showed growth, Cable TV, Spanish Cable TV & Newspaper inserts
  11. According to Outdoor Advertising Association of America 3rd quarter spending fell another 17.2% to $1.34 billion from $1.62 billion in 2008
  12. Advertising in college sports arenas offers the opportunity to reach students, alums & other sports programs with branding or use of coupons
  13. Fox's "So You Think You Can Dance" airs its 2 hour 6th season finale tonight at 8pm...www.mediaplanconsult.com
  14. NBC's 'Biggest Loser' takes the network to #1 for the first weekly win of the season with a 2.8 adults 18-49 rating-www.mediaplanconsult.com
  15. YouTube is considering offering users the option to pay for subscriptions in hopes to get more media Co's to bring TV shows & movies to site
  16. NBC's 4 night reality competition 'The Sing-Off' averaged a 2.6 in adults 18-49 rating which is up 13% from Monday..www.mediaplanconsult.com
  17. View samples of Video Production from Media Planning Co's :30 TV Advertising Commercials on YouTube : http://bit.ly/CXRKI
  18. For Media Creative Design & Development (Branding,Logos,TV and Radio Commercials,Website Design & Custom Jingles)...www.mediaplanconsult.com
  19. Nielsen #'s compiled by Turner Broadcasting 18-49 viewers are on basic cable watching Fx's "Sons of Anarchy" & TNT's "Men of a Certain Age"
  20. According to Nielsen TV, viewing is up by 20% over the last decade & the average American watches 141 hours of TV each month