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MediaBank

  1. Welcome to the new beginning--@MediaBank is now Mediaocean! Follow us at @Media_Ocean and discover the future of advertising technologies.
  2. SAS acquires ad server aiMatch. @billwise in @adexchanger: This is big data setting sites on $1/2 trillion media market bit.ly/As0i0n
  3. Infographic: what Doritos buyers are really like, and more Super Bowl hard data via Council for Accountable Advertising bit.ly/x0qFE6
  4. @billwise: why the future of media metrics is interoperability. bit.ly/xKzGJV
  5. In 1970's, agencies had 8 media channels to manage. Today, they face 100. 17 from mobile alone. bit.ly/AjHvkm #mediafragmentation
  6. @billwise to @bmorrissey: even if Google is open, it isn't neutral. That's a problem. bit.ly/xY4Kko
  7. @Starcom_USA's Laura Desmond on TED: advertising as a force for commerce, and for good: bit.ly/xU8y1C
  8. The Mayans ran out of calendar space. Now everyone thinks the world is coming to an end. Clearly, workflow tools are critical for 2012.
  9. Growing strength of @MDCPartners & the media biz: MDC acquires RJ Palmer, media shop w/ ~ $800M billings nyti.ms/wMR69S
  10. If you think time management is a challenge for your organization, consider this: Samoa won’t have Friday today. nyti.ms/vsXQvT
  11. Which TV stations had best social traction in 2011? @bluefinlabs has the answer. Powerful information for media buyers. bit.ly/vS4NDA
  12. The UK may build a data platform for PM Cameron's iPad bit.ly/uvwQ2Q. Certainly raises the bar on personal workflow tools.
  13. @JordanBitterman of @Digitas foresees social commerce in 2012 bit.ly/tv4bWg The moral: digital tech puts media at the heart of sales
  14. @adexchanger looks back on 2011, and MediaOcean ranks in the year's top news (bit.ly/tVIowa). Here's to more big disruption in 2012.
  15. The Future of Digital Advertising: Math + Magic: a great story of media tomorrow, from @adamcahill of @hillholliday bit.ly/s6XjuE
  16. @jackklues on 2012: the year of true partnerships, open source, and happy clients. #smartthinking in @adexchanger bit.ly/rQ2ZxX