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LorenMcDonald

  1. JC Penney: We aren't going to have sales anymore - oops - that didn't work; OK, we will have sales on Fridays...
  2. @erikaroe Well sorry your heart stopped - the idea was to get your heart and brain pumping harder and faster!
  3. Nice - just had a GR8 catch-up call w/ my main man @andrewkordek - always a fun/good chat - see you next week
  4. My fav new #emailmarketing slogan thanks to @jvanrijn "Think onboarding, not waterboarding"ref my EI post ow.ly/bhhW8
  5. @jvanrijn @kathpay @SignalzHolly Love it! Can I use that Jordie? "Think onboarding, not waterboarding"
  6. @signalzholly Thanks for pulling out that quote!
  7. The Welcome Email Is Dead! - My latest Email Insider post on "onboarding" programs ow.ly/bh66F #emailmarketing
  8. @dtboyd Absolutely - never been in a Zeppelin...and I don't need no Led
  9. @dtboyd says... Enter 2 win the Ride of a Lifetime @WWDC w/ @urbanairship & @airshipventures Learn more bit.ly/KZNAP0 #WWDC
  10. @meladorri Glad to hear I'm not alone in my thinking - symbols in sub lines are like using fake correction emails #notalongtermsolution
  11. @adamholdenbache @emailmonday Yep, too many marketers are just feeding the leaky funnel - focus first on the subscribers you already have
  12. @meladorri Agree Justine - I'm hearing all these great lifts in open rates from symbols - but no one is sharing lifts in conversions/sales
  13. If you could have only one method of acquiring new email subscribers, what would it be? #emailmarketing
  14. Using symbols in subject lines? Beyond higher open rates, anyone seeing sig increases in conversion rates? #emailmarketing
  15. @emailmonday @AdamHoldenBache Yep, if you can minimize churn, makes new acquisition not as overwhelming
  16. #Emailmarketing Tip: When planning list growth goals, don't forget the impact of list churn (bounces, unsubs, spam complaints)