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KarenScharf

  1. The key to generating tons of referrals on a consistent basis is to have a system in place that you use each and every time.
  2. Most of your customers want to give referrals. It makes them feel special, and it allows them to be a hero to their friends.
  3. One of the easiest ways to get referrals, and the one most business owners are afraid of using, is to just ask.
  4. Customers who refer you become more loyal to your business. They’ve staked their own reputation on your service.
  5. Recommendations from friends are always more trust-worthy and credible than any advertising you could ever do.
  6. Prospects who are referred to you are “easier” to convert into customers since they are, in effect, pre-sold.
  7. A solid referral program is, without a doubt, the least expensive way of generating new customers.
  8. The lifetime value of your customers would be higher if you knew each customer would refer other new customers to you.
  9. Before you plan your free give-away strategy, it’s imperative that you figure out the lifetime value of your customer.
  10. Information makes a great freebie. It’s inexpensive to package and has a high perceived value, as long as it addresses your target’s needs.
  11. What kind of things can you give away for free? You want to give something that is low cost but has a high perceived value.
  12. Give away a freebie and the law of reciprocity kicks in. People feel naturally compelled to return a favor.
  13. Freebies allow your prospects to test drive your service w/o risk. They see your superior value, they become addicted and purchase again.
  14. Don't know where to start split testing your website? Download free schedule: http://tinyurl.com/web-split
  15. Don't know where to start split testing your website? Download free schedule: http://tinyurl.com/web-split
  16. RT @AtTheTopNetwork: New Blog post Looking forward to Mickey Maurer speaking at the At The Top Kickoff Event http://bit.ly/1C9GO5 ...
  17. Entrepreneur Energy Radio on @NancyKnettell will air 12/17: http://tobtr.com/s/785301
  18. Ugh! Still feeling awful. Any thoughts on how to get rid of this terrible head congestion?
  19. RT @AtTheTopNetwork One Degree Connected, @HowardBienstock to Give Away Two 1-Year Subscriptions: http://bit.ly/3Q1YeD
  20. It's not who you know, it's who knows you... http://bit.ly/2zfI4W