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emarketingmaven

  1. @lotusmoon love your pumpkin peel!
  2. if you are using twitter for your business, here's a great site with buttons, tips and other resources. http://justtweetit.com/
  3. Great ad campaign that went viral--free Mars chocolate. Great way to capture leads--wonder how they'll use them. www.realchocolate.com
  4. Big myth: Pop ups don't work anymore because so many people have pop blockers. WRONG. Selective pops can still work very well.
  5. Don't forget to factor seasonality into your online marketing plans. Start making adjustments now to account for August's traditional lull.
  6. Shake things up by sending your email as a text message rather than html once in awhile. Gets reader's attention & could even help delivery.
  7. Use your “thank you” page to increase sales & traffic. Add a link to site content, an upgrade offer, a special discount on next purchase.
  8. Eliminate every barrier possible from your order form...too many required fields, complex capitalization rules, unclear instructions.
  9. Delivery rate statistics can be deceiving. Hard bounces are important, but be sure you are getting data on and digging into your soft b ...
  10. Don’t let html design kill your results. Avoid using graphics at the top of your email that can be disabled and ruin the message experience.
  11. Remove extra navigation from landing pages. Don’t distract from the action you want people to take—buy/register/etc—with unnecessary options
  12. Did you know...starting an email message with "Dear xxx" is a known spam flag and can hurt delivery. We can help you improve email delivery.
  13. Presenting content in gallery or slide show is a great way to boost pg views and keep readers engaged. http://preview.tinyurl.com/dolanssave
  14. Found a super set of cloud tag samples and how to’s. Great tools to help you build them. Check it out: http://tinyurl.com/cloudtagsamples
  15. Common mistake to avoid: wasting 10% of your design resources creating banner ads that only contribute 2% of your returns.
  16. Signed up for Jillian Michaels’ online program. Great example of delivering what feels like custom advice but isn’t. www.jillianmichaels.com