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"The price is too high" really means, "I think I'm better off with my money than I am with your product."6:56 AM Nov 14thfrom web
"Lower price is only a solution for those who cannot build value." ... This is the BEST marketing article I have read in MONTHS.6:55 AM Nov 14thfrom web
"You're not Walmart, so don't try the lower-price formula or you'll find yourself in a grave." :D6:54 AM Nov 14thfrom web
"...Eliminate lower price as a way to build value, and don't confuse value with a lower price."6:53 AM Nov 14thfrom web
"...individuals and companies that do the best job of building and justifying the value proposition will be the winners."6:52 AM Nov 14thfrom web
"...when you have a price objection, you really have an objection to value..." So true!6:52 AM Nov 14thfrom web