DInfluenceIndex
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You can see all of the photos from the Digital Influence Index Event at
2:25 AM Jun 17th, 2008
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And our Facebook page - Join the conversation
10:16 AM Jun 12th, 2008
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Remember you can keep up with all the debate at:
7:59 AM Jun 12th, 2008
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Paul Borge of Fleishman-Hillard London thanks attendees and ends the panel discussions. Thanks for following these updates.
7:58 AM Jun 12th, 2008
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FM: The old expression that "I know 50% of my marketing spend works I just don't know what half", will soon no longer be acceptable.
7:57 AM Jun 12th, 2008
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FM: The Internet means brands can track the debates people would normally have down the pub.
7:55 AM Jun 12th, 2008
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FM: Use the online sphere as a mirror image of the debate in the whole world.
7:54 AM Jun 12th, 2008
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JW: Honesty is important if you want a blogger to support you, let them do it honestly and openly.
7:52 AM Jun 12th, 2008
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HK: Approach bloggers as a friend, comment on their blog and engage them.
7:51 AM Jun 12th, 2008
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HK: Don't send press releases to bloggers. It is normally a hobby, not a business.
7:48 AM Jun 12th, 2008
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HK: Mobile internet is out there, it is happening. Mobile Internet is still the internet it is just a device. You still access Facebook.
7:47 AM Jun 12th, 2008
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JW: If you can hire a blogger!
7:45 AM Jun 12th, 2008
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PB: How should people contact bloggers? JW: It is about relationships. You need to build trust not just send out press releases.
7:45 AM Jun 12th, 2008
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Fleming Madsen MD of Onalytica
7:36 AM Jun 12th, 2008
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Fleming Madsen MD of Onalytica
7:36 AM Jun 12th, 2008
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James Whately lead blogger on Spinvox UK
7:35 AM Jun 12th, 2008
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The panelists are: Helen Keegan MD of Beep Marketing
7:34 AM Jun 12th, 2008
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Now we move onto the second part of the Panel Discussion again moderated by Paul Borge of FH.
7:34 AM Jun 12th, 2008
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Andrew Freeman and Brian McRoberts answer questions on the importance of these figures in regard to integrated marketing campaigns.
7:30 AM Jun 12th, 2008
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Discussion starts by touching on the impact of the migration of traditional broadcast channels such radio and TV onto the Internet.
7:26 AM Jun 12th, 2008
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- Name DInfluenceIndex
- Location UK, Germany, France
- Bio The Digital Influence Index from Fleishman-Hillard and Harris Interactive
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