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CraigEubanks

  1. Open Rates for Marketing E-mail On the Rise http://su.pr/28GiZN (looks like social-media fatigue is setting in)
  2. Sound advice about the sales and marketing process (10) Assume 7 to 10 follow up contacts before the sale occurs. #marketing
  3. Sound advice about the sales and marketing process (9) Use risk reversals and offer no-hassle money-back guarantees. #marketing
  4. Sound advice about the sales and marketing process (8) Solicit testimonials and use them in your advertising. #marketing
  5. Sound advice about the sales and marketing process (7) Give customers (much) MORE than they think they bought. #marketing
  6. Video: The Principles of Marketing Never Change (featuring Dan Kennedy) http://su.pr/4KKcfA #marketing
  7. Sound advice about the sales and marketing process (6) Send thank you letters to new customers!!! (almost nobody does this) #marketing
  8. Sound advice about the sales and marketing process (5) Sell based on benefits and not features. #marketing
  9. Sound advice about the sales and marketing process (4) Make it easy for your customers to buy!
  10. Sound advice about the sales and marketing process (3) Use call-to-action words.
  11. Sound advice about the sales and marketing process (2) Offer people deals but only for a limited time.
  12. Sound advice about the sales and marketing process (1) Follow up with your customers!
  13. Wherever you can in your marketing, Demonstrate – don’t describe! (Proof Elements are extremely powerful)
  14. Most marketing campaigns never get off the ground, because they don’t get the attention of their marketplace.
  15. I'm in San Francisco for the next 5 days. Will be meeting today with @AliciaDunams who is a genius at Book Launch Marketing & PR.
  16. Recent Epsilon study found that 53% of American consumers made offline purchases as a result of e-mails http://su.pr/28GiZN #marketing
  17. Having your e-mails opened is good. Even better is when those openings result in sales. :-)
  18. "No matter how well you can deliver a sales presentation, you won’t build your business by selling worthless crap." ~Rich Schefren
  19. "The best things in life are free and $19.95.” ~Billy Mays TV Pitchman
  20. @wisdomhypnosis How'd the lunch date go?