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Social Media Friday with Oddcast today - really cool technology! Www.oddcast.com10:22 AM Jul 10thfrom mobile web
Great article on client Lion Brand Yarn "customers who are social media users are 83% more likely to convert (to LBY)": http://bit.ly/iNCja1:55 PM Jun 29thfrom web
@mikemoran says people have always had opinions of you, what has changed is our ability to record and analyze those opinions #womma10:01 AM Jun 24thfrom web
@vivaki says future of brand health scores combines different data from house mkting + search traffic +listening data #womma9:54 AM Jun 24thfrom web
QA Governance @vivaki says its different for different verticals/industries. ie Health Care high focus b/c high regulation9:51 AM Jun 24thfrom web
QA Who owns social media Governance? @mikemoran Everyone. An organizations needs to pull together internally break down silos9:47 AM Jun 24thfrom web
Commit to being in "sync with the market" be prepared to organize yourself around the market and changes with their needs #womma9:39 AM Jun 24thfrom web
Listening gives you more than marketing opps, but also opps for customer service and reflection of your business process #womma9:35 AM Jun 24thfrom web
@vivaki 's Take on Listening 3.0 Global, visual, more control to optimize the relationship btwn tech and human research #womma9:23 AM Jun 24thfrom web
Listening 3.0 tracking positive references to purchase; integrated marketing dashboards with all your listening and market research #womma9:17 AM Jun 24thfrom web
Listening is not just for one department, it needs to move across the business #womma9:14 AM Jun 24thfrom web
@mikemoran says Listening 2.0 requires a human being in the loop to understand sentiment like sarcasm and complex conversations #womma9:10 AM Jun 24thfrom web
RT @WOMMA Live in 1 Hour: How the Web is Changing the Way Companies Listen to Their Customers | Still time to register: http://bit.ly/WGSJw8:05 AM Jun 24thfrom web