ChapterTwoComm
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For the record, our meeting this morning was not a committee. RT @: Beware those who believe committees equal collaboration.
10:17 AM Jan 4th
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RT @: There's a place where copywriters never use the phrase "there's a place." It's called "in my presence."
9:57 AM Dec 28th, 2009
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Thank you, Frank Deford on NPR this morning, for saying what we all know: Peyton Manning is the best sports pitch man of all time.
8:34 AM Dec 23rd, 2009
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Love it. RT @: Dear AE, It's the most wonderful time of the year. Please don't spoil it with another cheer-sucking postmortem.
8:24 AM Dec 22nd, 2009
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RT @: If your copy requires italics, your copy requires rewriting.
9:48 AM Dec 16th, 2009
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CNNMoney.com says the last time a TV commercial with Tiger Woods aired was Nov. 29. But we doubt his big sponsors will jump ship, do you?
9:34 AM Dec 9th, 2009
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'Tis the season for more tiresome Christmas carol parodies from advertisers. "...my true love gave to me, a brand new DVD player..."
12:00 PM Dec 7th, 2009
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Sorry. Mistyped the blog site.
9:52 AM Dec 4th, 2009
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A new book suggests some baffling career choices for boomers. Read our new blog and share your thoughts at
9:50 AM Dec 4th, 2009
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Old, but funny. For its Going Out of Business Sale, a store is advertising huge price cuts. Headline: "Oh, sure, NOW you'll come in."
10:08 AM Dec 1st, 2009
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Nice. RT @ -Agencies would be better places to work if we celebrated what went right as much as we analyze what went wrong.
10:48 AM Nov 30th, 2009
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We wish you all a happy Thanksgiving! Enjoy the time off.
9:41 AM Nov 25th, 2009
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One of the world's most successful businessmen doesn't consider himself a businessman. Come to think of it, never...
7:55 AM Nov 25th, 2009
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These books show how the companies with the most enduring brands turn conventional wisdom on its head, question the...
1:44 PM Nov 23rd, 2009
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New blog at Chapter Two. This one's about being 'old school,' the positives and the pitfalls.
3:07 PM Nov 20th, 2009
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Writing newspaper headlines was fun. Writing blog headlines for searchability is a different skill altogether.
2:59 PM Nov 20th, 2009
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New blog at Chapter Two. This one's about being 'old school,' the positives and the pitfalls.
2:41 PM Nov 20th, 2009
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From the Lee Clow book of wisdom: Ask "why" when digging for insights. Ask "why not" when reviewing creative.
4:57 PM Nov 19th, 2009
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Read any good books about older people lately? Check out Chapter Two's latest blog and book list.
2:15 PM Nov 19th, 2009
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What does the play "King Lear" have in common with the book "Tuesdays With Morrie"? They make compelling and moving...
10:06 AM Nov 19th, 2009
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- Name ChapterTwoComm
- Location Phoenix
- Web http://www.chapte...
- Bio Mature Marketing and Branding Experts
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