CHopeMurray
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My most recent updates via Twylah - xee me at
about 17 hours ago
via ifttt
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I donate one tweet a day to help children recover from trauma. You can too! @
10:22 PM May 24th
via JustCoz
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maybe it is easier for marketing, but other bus functions with tighter budgets will benefit from Social: so ROI + good KPIs critical
2:15 PM May 24th
via TweetChat
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@ @ @ agree - it is often forgotten that SoMe is more than just marketing. Other functions have tighter budgets
2:11 PM May 24th
via web
in reply to wpazmino
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Thanks for the convos @ & @ - good crowd -
2:09 PM May 24th
via TweetChat
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lol - can u spell dysfunctional RT @: @ If culture is problem in organization then SoMe ROI is least of worries.
2:01 PM May 24th
via TweetChat
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A6 for the time being its where the credibility lies, in the future it will move to Business Operations or New Business Development.
1:58 PM May 24th
via TweetChat
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@ lol - its tough when there's no room left on an RT -
1:56 PM May 24th
via TweetChat
in reply to britmorse
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yesx100 RT @: A5 best way to get people to engage is to be engaging yourself. Make it so that people want to talk to you.
1:55 PM May 24th
via TweetChat
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5 mins to go, darn it -
1:54 PM May 24th
via TweetChat
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+ right plan RT @: A5 Empowerment/Engagement needs to be organic + participative, needs right people. Tools enable efficiency
1:52 PM May 24th
via TweetChat
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@ agree no-one "owns" a culture but everyone "fosters" one to greater or lesser degree - leaders have most influence
1:47 PM May 24th
via TweetChat
in reply to stipton
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leadership adopts and culture follows RT @: lead from the top? RT @: A5) Leadership model it
1:46 PM May 24th
via TweetChat
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A4 by culture of ownership do you mean socially aware, responsible, accountable and transparent or is there more?
1:41 PM May 24th
via TweetChat
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+100 RT @: Metrics will never be perfect - Amen @ @ Love them for their flaws. Trumps no data!
1:38 PM May 24th
via TweetChat
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A3 KPIs on Social Collaboration tasks (idea generation, testing, knowledge sharing) will b easier to measure than indirect activity
1:38 PM May 24th
via TweetChat
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+1 RT @: @ linking cust/employee social engagement to profit most difficult, yet most important reqmt of socbiz
1:33 PM May 24th
via TweetChat
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@ I am with you on waiting for empirical proof, but Exec Boards still like solid numbers - especially if a major org change
1:31 PM May 24th
via TweetChat
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@ dont fully agree: smaller flatter orgs (non heirarchical) lead to less turf wars/internal politics + accelerates cycles
1:29 PM May 24th
via TweetChat
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@ you shouldn't wait for ROI proof before starting, but you may want something more than %probs before full commitment
1:23 PM May 24th
via TweetChat
in reply to jebbing9
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- Name Colin Hope-Murray
- Location Fairfield, Connecticut
- Web http://linkedin.c...
- Bio Global IT Executive - Strategist and Architect.
Epicurean, Open Oriented, Constantly Curious
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