BrandingComm
- Brand Building: SF Chronicle after repositioning itself as luxury item, will be 1st newspaper in U.S.to print on gossy paper.Classy.11:52 AM Nov 6th from web
- Branding:Harris Poll finds 66% of consumers don't find business leaders persuasive endorsers in ads...they better not quit day jobs.5:38 PM Nov 4th from web
- Toys of rich are different.You can buy a Lionel train for $250. Warren buys real deal for $44Bil.He needs way to ship money to bank.4:51 PM Nov 4th from web
- Branding Tip: Best way to build your brand is to have at least one big idea per year.Two is better.4:34 PM Nov 4th from web
- Brand Bounce:Ford announced $1Bil in profits for 3rd.qtr.Now has $23bil in cash.Could buy GM,but would rather eat their lunch.3:41 PM Nov 3rd from web
- How to Build a Newspaper Brand 7:57 AM Nov 3rd from TypePad
- Virtual Brands:Category sells est. $1bil.,probably more than 99% of firms in the world.But it's not of this world.It's online virtual items.9:51 AM Nov 2nd from web
- Brand Drop:Chevron profits drop -52% latest QTR. to $3.8 bil. Let's hope they make it.9:45 AM Nov 2nd from web
- Most brands want people for life.WalMart wants you even when the game is over.They're now selling coffins with 12 month payment plans8:07 PM Oct 29th from web
- B2B Advertising Shift 9:16 AM Oct 28th from TypePad
- Branding:SF Chronicle raised price+63% and its circ. went down -26%. Now making money by repositioning its paper as a luxury item.8:38 AM Oct 27th from web
- Branding is geting more real time.Google,Bing& Sons now will post twits for those who want to to know everything about a brand.3:55 PM Oct 26th from web
- Filene's Basement stores back after going BK.Unfortunately their positioning/differentiation,"Where Bargins Were Born"won't cut it.3:28 PM Oct 25th from web
- @:Agree. Perceived quality is a brand promise so you better be able to meet or exceed the intangible expectations.1:57 PM Oct 25th from web in reply to thinkBIG_blog
- @:Thx. RT. Every action that involves the customer is a branding opportunity therefore every clothing Co. should do the same1:52 PM Oct 25th from web in reply to ThriveInBalance
- Brand Character:Levi's creating positive brand image by putting tag on their jeans suggesting passing on to Goodwill when finished.6:04 AM Oct 25th from web
- Branding Tip: Focus on building a "perceived quality image," for whatever you offer.Perceptions are more important than reality.8:41 AM Oct 24th from web
- @ :Good idea to use your social media skills to drum up clients.Blog? Did you get the $500 check?
Love Dad2:47 PM Oct 22nd from web in reply to paigedunn
- Recruiting:Small businesses now using their Facebook and Twitter accountsfor filling digital spots.Will it affect Craigslist?2:44 PM Oct 22nd from web
- Opt-In Advertising 10:12 AM Oct 22nd from TypePad
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- Name Branding / Marketing
- Location San Francisco Bay Area
- Web http://www.brandi...
- Bio Branding Expert/ Marketing / Social Media Consulting, Tips, News, Insights, Strategies, New Brand Introductions. Have a question? Follow and ask!
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