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BobMaples

  1. Congratulations to Howard Schmidt on his appointment to White House cybersecurity coordinator. Read more: http://bit.ly/7HTBPg
  2. Read my blog post before you start a social media program. Begin by establishing business objectives and metrics. http://bit.ly/8WwWs0
  3. Never fly solo. You should always have a wingman watching you back. A good PR/social media firm watches your company's back.
  4. The term social media will fad into the background so that we can focus on the relationships that are created from of the technologies.
  5. There is such a fear of social media by companies that maybe we should refer to social media as stakeholder relations.
  6. A good social media program starts by listening. Gaining insight from your customers makes it possible to provide relevant content.
  7. Maples Communications reached over 100,000 potential new clients in less than half using social media.
  8. Companies can obtain more marketing power for less with a comprehensive social media program.
  9. MCI is offering companies a free social media makeover centered on 'Best Practices'. Check it out: http://bit.ly/j7XKt #socialmedia
  10. RT @bkhowland: My new blog post - Social Media has a problem with perceived value: http://bit.ly/kdoVw
  11. Toshiba Corporation acquires Fujitsu's HDD business. The acquisition is not about consolidation, but about building a company.
  12. As CEOs face the challenge to establish influence within their industries, they should participate in social media and not be a spectator.
  13. Any reputation damage that occurs online takes roughly 3 1/2 years to repair. Isn't it better to be active than a spectator?
  14. Maxwell Technologies taps Maples to implement best practices social media communications programs. http://bit.ly/oSL03
  15. I had lunch with Gil Amelio today. Amazing knowledge about technology and what we're in store for in the future.
  16. Every CEO should examine their online image and reputation. The public is already skeptical about large corporations.
  17. Virgin CEO Richard Branson says in tough times is all the more reason to have good PR to make sure people know your brand and company.
  18. (Updated Link) Cisco CGB, formerly Linksys selects Maples Communications as social media agency of record http://bit.ly/rpG5O
  19. Would you travel without a map? Why engage in social media without a plan? MCI has a model to help companies succeed with social media.
  20. Developing a get started process to help companies engage in social media.