ArkPRSA
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Think about culture of media outlet to understand relationship between sales and editorial, says @.
11:00 AM May 18th
via Twitter for iPhone
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Buying ads is not quid pro quo for editorial but coverage may start with friends rather than nonadvertisers, say @, @.
10:59 AM May 18th
via Twitter for iPhone
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Guest commentary for Arkansas Business should be <700 words, targeted for biz-exec audience with expertise not sales focus says @.
10:55 AM May 18th
via Twitter for iPhone
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The content monster must be fed, says @, and media are always looking for good stories to .
10:52 AM May 18th
via Twitter for iPhone
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Facebook liking strategy appeals to KARK viewers, and that is KARK's priority, says @, & it's a good way to interact w/ viewers.
10:46 AM May 18th
via Twitter for iPhone
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As a new news director, @ says he and KARK are evaluating how promotions reflect who they are.
10:43 AM May 18th
via Twitter for iPhone
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When pay walls go up, you find out how valuable a Website's content is says @ to .
10:42 AM May 18th
via Twitter for iPhone
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There is more demand for local news in all channels than ever before, says @, and people will need to pay for more of it.
10:40 AM May 18th
via Twitter for iPhone
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Arkansas Business's content is not currently behind a "pay wall" but some of that will be changing when they launch a new site this summer.
10:38 AM May 18th
via Twitter for iPhone
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Arkansas Business, KARK & Fresh Talk 93.3 actively seek stories from all over the state.
10:36 AM May 18th
via Twitter for iPhone
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Lead time: For TV news; a few days, longer is better for radio (then follow up!); and Arkansas Business has an editorial calendar.
10:32 AM May 18th
via Twitter for iPhone
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Your story needs to carry itself and not be dressed up with expensive delivery devices says @.
10:30 AM May 18th
via Twitter for iPhone
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Develop relationships with editors before you need something, says @.
10:29 AM May 18th
via Twitter for iPhone
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Deliver your pitches with food to break through the clutter, says @ to .
10:28 AM May 18th
via Twitter for iPhone
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KARK is interested in LOCAL LOCAL LOCAL & benefits to viewers says @ to .
10:27 AM May 18th
via Twitter for iPhone
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The interest for Fresh Talk listeners is current events, relationships, wallets, hearts, health and self-improvement says @.
10:24 AM May 18th
via Twitter for iPhone
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If you don't have a $ sign for Arkansas Business pitches, it's like a sports story with no scores, says @ to .
10:22 AM May 18th
via Twitter for iPhone
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“@: Headed out to @. Hope to see some of my tweeps there.” Great to see you!
10:22 AM May 18th
via Twitter for iPhone
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Starting our media panel with @, @ & @.
10:21 AM May 18th
via Twitter for iPhone
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@ We're hear you, and we can't wait for Prisms!
7:15 PM May 16th
via web
in reply to comgrouplr
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- Name Arkansas PRSA
- Location Arkansas
- Web http://www.arkprs...
- Bio The Arkansas Chapter of PRSA welcomes PR professionals from across the state! Join us the third Friday of every month at the Little Rock Club.
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