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Appature

  1. Is search engine and banner advertising dead to the small business?: http://bit.ly/6ECETU
  2. RT @pfizer_news: Ray Kerins, VP, Pfizer Worldwide Communications: “We’re not doing it for publicity’s sake. We’re doing it for the dialo ...
  3. What did the FDA say about drug ads in social networks? Check it out: http://bit.ly/29jHib
  4. 63% of small businesses do not think Social Media is helpful: http://bit.ly/16hM7H What do you think?
  5. 53% of new media users think that brands should have a presence in new media: http://bit.ly/UT3hh. What about the other 47%?
  6. How are marketers measuring success? http://bit.ly/1wCykd - 77% base it on new customers acquired.
  7. Interesting Wikirank on Enterprise marketing management: http://bit.ly/46XjSR It is great to be solving problems in this space.
  8. Should a "brand manager" be called a "brand advocate"? Interesting article coming out from Forrester next week: http://bit.ly/4ABkrH
  9. Consumers choose email over any other marketing channel by a margin of 3 to 1: http://bit.ly/2RsZmN
  10. Just read that in 2009, more than 75% of marketing budgets worldwide will be cut by at least 20%. Are you spending your budget wisely?
  11. Are you ready fro Web 3.0? Make sure you have Web 2.0 down first. This article focuses on practical solutions:http://bit.ly/VNUZP
  12. Attended Owen HCBA conference on Friday. Awesome event! 3 keynotes were very interesting: http://bit.ly/hyTyD. Look for post show media
  13. Interesting article on things to think about when developing a social media marketing plan: http://bit.ly/1MwAHt
  14. Xconomy coverage of Appature's newest release: http://bit.ly/23czu
  15. 75% of marketing budgets are being cut. What did 38% of marketers do? Increased spending on lower-cost digital media:http://bit.ly/pKuWr
  16. Interesting article on understanding and integrating data and the challenges marketers face when it comes to analytics: http://bit.ly/1N6D85
  17. Appature launches Social Media Sentiment Analysis - Integrates with the Master Customer Profile at your company: http://tinyurl.com/yasv8wz
  18. Keep the conversation going! 200% increase in Twitter users over last year: http://bit.ly/owHZp
  19. we're looking for a market development manager - http://bit.ly/3tKsND - pls RT!
  20. 81% of execs think there is value in using social media to build their brand; where are the other 19%: http://bit.ly/aMgZf