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ASBPE

  1. RT @editsol: Have gotten green light for @ASBPE sponsored ethics Twitterfest w/ focus on how challenges to preserve quality are being met. 3:46 PM May 16th via HootSuite
  2. This keynote on digital storytelling by @AmyOLeary of @NYTimes is worth every second. Watch it. ow.ly/aXtkP 12:44 PM May 16th via HootSuite
  3. Harry McCracken - For the last 10 years, ASBPE has helped young editors to advance in their B2B careers through the ... ow.ly/1jHAHJ 2:27 AM May 13th via HootSuite
  4. Great presentations at this year's Chicago #asbpebootcamp -- To think -- this was the first of 4!!! 10:52 AM Apr 20th via web
  5. social media awards help draw social users (and advertisers) to events #asbpebootcamp 10:34 AM Apr 20th via web
  6. Per @chuck_bowen embrace the 'dailiness' of it SM (the more you do, the better you become) #asbpebootcamp 10:29 AM Apr 20th via web
  7. Per Chuck Bowen re: social media -- articulate what you want to do and what you don't' want to do #asbpebootcamp 10:25 AM Apr 20th via web
  8. @writedarcylewis Whatever you do re: yourself and your brand: be consistent and be comfortable #asbpebootcamp 10:22 AM Apr 20th via web
  9. per @writedarcylewis re: managing your own brand: Keywords matter on LinkedIn too #asbpebootcamp 10:18 AM Apr 20th via web
  10. @writedarcylewis - Social Media panel: Be your own brand manager #asbpebootcamp 10:14 AM Apr 20th via web
  11. SEO tools: Google Analytics, SEO Roundtable, Search Engine Watch, Pro Blogger, SEO Chat, Official Google Blog #asbpebootcamp 10:01 AM Apr 20th via Twitter for iPad
  12. Love the colon: Use it to set off headline w keyword-friendly intro, eg "Top food companies for 2011: PepsiCo takes the lead" #asbpebootcamp 9:57 AM Apr 20th via Twitter for iPad
  13. Examples of hed that need to be rewritten: "Starbucks: Grocery marketer" - -what about Starbucks? How impact the audience? #asbpebootcamp 9:52 AM Apr 20th via Twitter for iPad
  14. Bad web hed: "The cookie crumbled!" Good: "11 steps to a great food industry job" #asbpebootcamp 9:47 AM Apr 20th via Twitter for iPad
  15. SEO tip: Watch your abbreviations. Spell out abbrev in first reference; always spell out other terms like Association. #asbpebootcamp 9:41 AM Apr 20th via Twitter for iPad
  16. SEO tip: Don't leave out words in headlines or content that might seem redundant in your magazine #asbpebootcamp 9:40 AM Apr 20th via Twitter for iPad
  17. Win on SEO by putting keywords in: 1) Headline 2) Dek 3) Body copy's first graf or two #asbpebootcamp 9:39 AM Apr 20th via Twitter for iPad
  18. Your headline should speak volumes about your page content. What problem does it solve? Who's affected? Why does it matter? #asbpebootcamp 9:35 AM Apr 20th via Twitter for iPad
  19. Determine your site's most popular articles - gives idea of hot topics. Helps you know readers. Be specific w those heds! #asbpebootcamp 9:31 AM Apr 20th via Twitter for iPad